No List Building: Big Mistake! 0
Is this true? It can be. There’s lots of theories about whether or not you should build a list, but the hands-down opinion out there is that if you are able to build a list, you should. It will pay dividends.
Notice that I don’t have a list on this site yet? Ha. I just need to get around to setting it up.
Why do you need to build a list? There’s a lot of good reasons.
This is the most common and one of the biggest mistakes in affiliate marketing. Majority of affiliate marketers do not include list building in their marketing plans. The usual strategy most affiliate marketers do is to find ways to send traffic to their affiliate links, thinking that a viewer might get interested with the offer and make a purchase at the onset of seeing it.
The truth is that site visitors do not really make a purchase upon seeing a web page, no matter how enticing it is. It could happen in a stroke of luck but it is very less probable. Most visitors do a lot of viewing first before ending up with buying. In doing this, the potential customers see more information and learn how they will really benefit from the products or services. They must first be confident with it before they trust and make a purchase.
There’s lot’s of good stuff in that article – be sure to read the whole thing.
Build confidence and trust. Keep in front of the potential customers eye. That’s how you want to work it.
I recently implemented a list to offer something free to visitors on one of my web sites. I noticed a great response in people signing up for the list. It was amazing how I was able to pull people back to the site and keep them in front of my materials through the use of the list. I’m sold!
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