My BuildMyRank Review
I have found BuildMyRank to be an exceptionally powerful link building network, it’s a subscription that I don’t see myself cancelling any time soon.
I Love It. Why?
It just works better than any other link building network or service that I’ve tried over the last year or more. Hands down.
I’m to the point where I feel very comfortable using BuildMyRank for both my own and my client’s SEO projects. It works better than many other techniques I’ve tried.
BuildMyRank takes a little bit of work over some other link building networks, solutions and services. You need to provide original content for every post that you submit to the network. Yeah it takes some work to do that, but it’s worth it for that reason.
How does BuildMyRank work?
Here’s a quick explanation for those that don’t know:
BuildMyRank allows you to submit posts of at least 150 words to their network, which then get posted to their blogs. Each post you submit will get posted to one blog. Each post must be a minimum of 150 words, must be original content (not spun) and can contain 1 anchor link per 150 words.
Why Does It Work?
I’m mostly speculating here, based on experience and observation, but here are the main reasons why I think BuildMyRank works well:
- They require original content, yeah it takes more work but I believe that this can hold some weight when you are getting links from original pages rather than scraped or spun articles
- They have a system in place to help index your links
- The links created are contextual links, placed in the content of the posts – I believe that these are the most powerful types of links at this time
- Their blogs, while not pretty to look at in most cases (they look like standard WordPress templates in most cases), apparently are indexed and crawled pretty well by Google and other search engines
- The links stick – yeah some disappear after time, but I was looking through some of my older projects the other day and I’m surprised how many of my original posts from when I first started using BMR are still out there. I am convinced that link age is a good thing, so this is a good thing as result. BMR gives me good links, and a good chunk of those stick and become good aged links.
I’ll write about a few tips later on here that may help improve results, but I have a few more things to cover first.
Blog PR Distribution
BuildMyRank says that your posts will posted on high PR blogs – which is true in many cases. Here is a breakdown of the distribution of the posts I’ve entered into the system:
I just noticed that the pie chart segments aren’t exactly proportional to the actual numbers, which is kinda funny now that I noticed it. However, the numbers are there.
As you can see, a good chunk of my posts ended up on PR1-PR3 blogs, but I also got quite a few higher PR ones too.
It should be noted that this is the PR of the blog home pages, not the actual blog post pages that your post ends up on. It really doesn’t matter too much, but this is interesting to look at nonetheless. Basically, the bottom line here is that your posts end up on established blogs, not blogs that have only been around for a month or two.
Using BMR on New Sites vs. Established Sites
I’ve found that new sites can go either way when using this – meaning some take time to rise through the ranks, and others shoot to the top of the serps rather quickly, and stay. And some shoot to the top quickly, and go through the Google dance for a while before they stay anywhere consistently.
Established sites seems to always benefit, and most of the time the effect is noticed within just a couple weeks.
For this reason I like to keep BMR post frequency low for new sites, and ramp it up as a site ages. One post per day or even every 2-3 days is fine for new sites, in my opinion. That might seem like a low frequency, but I’ve found it to work just as well as more posts per day for new sites, and it can save you a lot of money if you are outsourcing post writing while your site digs it feet into the Internet.
Aged sites – I will tend to test BMR on them at a frequency of one post per day (for a couple weeks) to see how they respond and then pile on more links daily if it’s working well.
I Really Like the 1 Post Per Day Frequency Option
Overall, I find one post per day to work just fine for most projects, even for tougher competition. I tend to stick with that frequency for all projects now mainly because it helps me from getting buried in outsourcing costs if I decide to outsource the writing.
I have a gut feeling that the reason this works is not because of total volume of links, but because of quality frequency. At a rate of 1 post per day, you are getting a link from the home page of a domain for a certain period of time every day, and those are the pages that carry the most PR on their network of blogs.
So, if you do just one post per day for 6 months, you have a post on the home page of a different blog every day for that six months.
Negatives?
There are some potential negatives, but I don’t consider these to be anything to be too concerned about mainly because the results speak for themselves. Read further for my results examples and information about how well BMR works for local SEO clients.
- Many BMR blogs have the same directory structure, which can leave a visible pattern in Yahoo Site Explorer, for example. This can be obfuscated though by putting posts for one project into different categories when entering posts. Even though I’ve noticed this, I’ve never had bad results because of it.
- You need to write original content. This can be a negative if you are short on time or don’t have funds for outsourcing. I personally find it rather easy and quick to write a 150 word post, but I can see how some might struggle with this.
That’s about it, really.
How I Like to Use BuildMyRank
Ok, now that I’ve covered the basics, I want to get into the specifics of how I use this network.
As I’ve already eluded to, I like to use it on both new and established sites.
I also mentioned I prefer the 1 post per day frequency.
Beyond that, here’s some more insight into how I like to work it:
- I like to place the anchor link for each post within the first 1-2 sentences. The reason being is that on most of the blogs in the BMR network they put an excerpt of each post on the home page. If you have your anchor link at the beginning, you will often get an anchor link from a high-PR home page for a day or so. This is a good thing in my opinion.
- I like to mix up formatting on posts. I don’t write all posts as a single 150 word paragraph. Use multiple paragraphs, lists and other formatting to make the content look better than “blah” in regards to formatting.
- I like to mix up the length of posts too – yeah you only need to write 150 words minimum, but I’ll often go with 200 words. Or write a 400 word post and add a couple links instead of one. Mixing it up helps reduce the possibility of leaving obvious link building patterns.
- I like to put personality behind the posts I write. I write them in a conversational tone and often just name-drop the keywords I want to target. It doesn’t take any longer to write this way, in my experience, and even though the content is more meant for bots, it will actually read well when examined by humans.
- I often go back to find indexed posts and build links to them. What do I mean by this? BuildMyRank lets you find the posts you write by clicking on a little Binoculars icon in the post list. BMR hops to Google and searches for a string of text from your post. If the post is indexed, it’s right on top of the results. I often go through the list of past posts and make a list of all the URL’s that I can find in Google’s index, and then blast those posts with a bunch of bulk comments or something like that. I’ve yet to figure out a way to conduct an actual experiment to see if this boosts the links, but I figure if anything it gets the bots to crawl the links again and might help hold them in the index for longer. This is very much an experimental technique that I’m playing around with yet. This may very well be completely a waste of time on my part until further scrutinized.
- I like to outsource post writing often. I mostly do this for clients who I’m providing SEO services too. It makes more sense for me to focus on strategy when working with clients rather than focusing on writing posts every day. I don’t use the BuildMyRank built-in service though. I post jobs on oDesk and try to find contractors to write posts at a rate of $.80-$1.00 per post, which has been pretty easy to find.
- I also write a lot of my own posts. I do this for my own sites that I’m promoting. Currently I’m promoting 10 sites with BMR, and I simply write one post per day per site, by myself. It only takes me about 30 minutes at most and I save about $10-$20 per day in outsourcing costs by doing that.
My Results?
I mentioned I’m having a lot of good results from BuildMyRank, here are some examples:
- Site #1 – 4 months old – on page 1-2 of Google for 5 different buyer keywords and making me money – I only used BMR for this site, and have only built 50 links
- Site #2 – 5 months old – on page 1 of Google for 4 different buyer keywords and making me money – I only used BMR for this site, and have built about 100 links
- Site #3 – 8 months old – on page 1-2 of Google for 6 difference buyer keywords and making me money – I only used BMR for this site, and have built maybe 150 links over that period.
- Site #4 – 4 years old – in position 4-6 of Google for a couple very competitive 2-word keywords and making me money – it was not in this position before beginning to use BMR about a year ago. 9 months ago I went from page 8 in the SERPs to middle page one for my keywords over about 3 months of using BMR on this site. I stopped building links to this one with BMR after hitting that spot on page one and it’s held now for several months without dropping or building another single link. Wow!
- Site #5 – 8 months old – on page 1 of Google for 2 competitive keywords and making money – I only used BMR for this site, posting 1 post every other day for the entire 8 month period.
I posted just these example because these were the ones where I was only using BMR for a period of time. I get results every time I use it. I’ve got several other sites that I use a combination of BMR and other link building techniques, and I get really good results there too, but it’s harder to tell exactly the impact BMR has had on those due to the mixture of link sources.
Using BMR For Clients
I must also mention one of my client sites that really stands out to me. I built them a new site to target a competitive 2-word keyword just over a year ago. We built many links to this site, primarily from BMR over a 8 months time-frame. We stopped link building several months ago. No link building at all for several months now. They are on the top half of page 1 in Google for their primary 2-word phrase, and holding.
For local SEO clients, I can usually rank them 1-3 for local keywords with minimal effort using BMR only. In fact, BMR has made working for local SEO clients terribly easy.
If I take a local client that has a site with good age, good PR, but minimal backlinks (this scenario is actually pretty common) just a handful of BMR links are needed to get them where I want them to be, and they work quickly.
Conclusion
BuildMyRank get me results, results that can’t be argued with. I feel very confident using this system and it’s my go-to link building option at this point. I feel very comfortable recommending this system to others, and encourage you to simply give it a try to see what it can do for you.
If you want to try it out, click here to try a free trial. You get 10 free links. It’s worth a shot if you want to see what it’s all about.
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